Lora Gene – Stories

  1. Cotton Reveries: A Modern Guide to Sustainable Cotton Myths and Facts

    Cotton remains one of the world’s most popular natural fibers, celebrated for its softness, breathability, and versatility. Yet, its journey from farm to fabric is often misunderstood. Let’s break down the essential facts, address common misconceptions, and explore how you can choose better cotton.

     


    The Facts;

    Cotton is one of the most widely used

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  2. Is silk washable ?

    silk t-shirt

     
    Silk: Washable, Strong, and Surprisingly Low-Maintenance


    Let’s set the record straight: the idea that silk isn’t washable is a total myth. For far too long, this luxurious fabric has carried an undeserved reputation for being fragile and high-maintenance. But here’s the truth—silk is not only washable but also one of the strongest natural

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  3. From Farm to Fashion: Everything You Need to Know About Mohair Fibres

    When you think of luxurious, sustainable fibres, mohair should be at the top of your list. Known for its lustrous sheen, exceptional softness, and eco-friendly qualities, this natural fibre is a favourite in high-end knitwear. But what makes mohair so special? Here’s everything you need to know about this luxurious, sustainable fibre—from its origins

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  4. The True Cost of Synthetic Fibres

    Polyester and other petroleum-based fibres have revolutionised fashion, but their production and use carry significant hidden impacts on both the planet and the laborers working in poor conditions.

    polyester yarn

     

    The convenience and low cost of man-made fibers, particularly polyester, have made them mainstays in our closets. Yet, the environmental

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  5. From Farm to Fashion: Everything You Need to Know About Alpaca Fibers

     

    A month ago, we visited a fully functioning alpaca farm in the UK, just two hours from London in the picturesque, Instagrammable area of the Cotswolds. It was a magical experience, and I have to say, I’m even more in love with the fibers we've been using for over five years.

    Though we mostly source our alpaca yarns from prominent Italian mills, the

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  6. ALL THINGS LINEN

    ''But linen wrinkles so much, is it even worth it?'' 

     

    It is totally worth it! Here are 3 reasons why linen is one of the best textiles you can choose to wear, and few pro tips how to take care of your linen garments. 

     


     What is linen?

     

    Linen is a natural fibre derived from the flax plant (Linum usitatissimum), a crop that has been cultivated

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  7. Why do we choose Silk?

    ''I grew up in the age of polyester. When I got to touch real silk, cotton and velvet, the feel of non synthetic fabrics blew me away. I know it's important how clothing looks, but it's equally important how it feels on your skin.'' - Colleen Atwood 


    Silk fibres are making roughly 60% of our offering and we keep getting asked why are we so obssessed

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  8. How to take care of your silks?

     

     

    By now you’ll note that silk is one of our favourite compositions. A large portion of our collection is made up of silk dresses (and accessories) as we believe that in addition to its beauty, it’s one of the most viable materials there is. We believe clothing care is equally important as investing in sustainable buys, as with it your garments are likely to last and remain in good condition. Keep reading for our top tips on taking care of your silk garments.

     

     

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  9. The Truth about silk

     

     

    Three biggest myths about silk and why we consider silk one of the most sustainable fabrics on the planet

     

    Silk is considered one of the most viable fibres on the planet, particularly when it comes to sustainability. It’s antibacterial and has a considerably lower environmental impact - not to mention it creates beautiful long-wearing garments. However, with retailers preferring to use petroleum-based polymers, it’s seldom utilised. Synthetic materials like polyester and acrylic take precedence for high-volume stocks to increase profit margins. For this reason, satin is a popular weave used to replicate a glossy feel akin to silk. It lends a lustrous quality that mimics silk fibres, although it isn’t as hard-wearing, nor sustainable.

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  10. How to Care for Your Knitwear

    The unfortunate truth is that the cold, dark days are drawing near and whether you’re out picking pumpkins and taking your annual #pumpkinpatch selfies, or snuggling down with popcorn and your favourite book, you’re probably doing it in your favourite knitted loungewear.

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