Lora Gene – Stories

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1 Mar
The Facts;
Cotton is one of the most widely used
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25 Jan
silk t-shirt
Silk: Washable, Strong, and Surprisingly Low-Maintenance
Let’s set the record straight: the idea that silk isn’t washable is a total myth. For far too long, this luxurious fabric has carried an undeserved reputation for being fragile and high-maintenance. But here’s the truth—silk is not only washable but also one of the strongest natural -
6 Oct
When you think of luxurious, sustainable fibres, mohair should be at the top of your list. Known for its lustrous sheen, exceptional softness, and eco-friendly qualities, this natural fibre is a favourite in high-end knitwear. But what makes mohair so special? Here’s everything you need to know about this luxurious, sustainable fibre—from its origins
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11 Aug
Polyester and other petroleum-based fibres have revolutionised fashion, but their production and use carry significant hidden impacts on both the planet and the laborers working in poor conditions.
polyester yarn The convenience and low cost of man-made fibers, particularly polyester, have made them mainstays in our closets. Yet, the environmental
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7 Jul
A month ago, we visited a fully functioning alpaca farm in the UK, just two hours from London in the picturesque, Instagrammable area of the Cotswolds. It was a magical experience, and I have to say, I’m even more in love with the fibers we've been using for over five years.
Though we mostly source our alpaca yarns from prominent Italian mills, the
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12 May
''But linen wrinkles so much, is it even worth it?''
It is totally worth it! Here are 3 reasons why linen is one of the best textiles you can choose to wear, and few pro tips how to take care of your linen garments.
What is linen?
Linen is a natural fibre derived from the flax plant (Linum usitatissimum), a crop that has been cultivated
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30 Apr
''I grew up in the age of polyester. When I got to touch real silk, cotton and velvet, the feel of non synthetic fabrics blew me away. I know it's important how clothing looks, but it's equally important how it feels on your skin.'' - Colleen Atwood
Silk fibres are making roughly 60% of our offering and we keep getting asked why are we so obssessed
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30 Apr
By now you’ll note that silk is one of our favourite compositions. A large portion of our collection is made up of silk dresses (and accessories) as we believe that in addition to its beauty, it’s one of the most viable materials there is. We believe clothing care is equally important as investing in sustainable buys, as with it your garments are likely to last and remain in good condition. Keep reading for our top tips on taking care of your silk garments.
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12 Dec
Three biggest myths about silk and why we consider silk one of the most sustainable fabrics on the planet
Silk is considered one of the most viable fibres on the planet, particularly when it comes to sustainability. It’s antibacterial and has a considerably lower environmental impact - not to mention it creates beautiful long-wearing garments. However, with retailers preferring to use petroleum-based polymers, it’s seldom utilised. Synthetic materials like polyester and acrylic take precedence for high-volume stocks to increase profit margins. For this reason, satin is a popular weave used to replicate a glossy feel akin to silk. It lends a lustrous quality that mimics silk fibres, although it isn’t as hard-wearing, nor sustainable.
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4 Nov
The unfortunate truth is that the cold, dark days are drawing near and whether you’re out picking pumpkins and taking your annual #pumpkinpatch selfies, or snuggling down with popcorn and your favourite book, you’re probably doing it in your favourite knitted loungewear.